enshittification
/ˌɛnˈʃɪt.ə.fɪˌkeɪ.ʃən/
EN
The gradual process by which online platforms degrade in quality and user experience as they prioritize profit over functionality, exploiting both end users and business partners over the platform's lifecycle.
Many long-time users of the social media app have complained about its relentless enshittification after years of algorithm changes and unwanted ads.
Etymology
Coined by writer Cory Doctorow in 2022, blending the vulgar slang term 'shit' with the suffix '-ification' to describe the process of making something 'shit' (worse).
Translations
简体中文
粪化,逐利劣化,平台劣化
繁體中文
糞化,逐利劣化,平台劣化
日本語
糞化,プラットフォーム劣化
한국어
쉿화,플랫폼 질 저하
Deutsch
Scheißifizierung,Qualitätsverschlechterung von Plattformen
Español
enshitificación,degradación de plataformas
Português
enshitificação,degradação de plataformas
Français
enshitification,dégradation de plateformes
Tiếng Việt
sự thoái hóa nền tảng,hư hóa vì lợi nhuận
Related Words
platform decaydegradationmonetizationuser exploitationtech industry